Top 10 SEO Tips For Video Content
Without any doubt, Vlogging or Video blogging is the future of blogging. Now bloggers are smart enough to realize the full potential and future of video blogging.
Many of them have even started it but still have no idea how to make it big.
On various top platforms like YouTube, you can find many Vloggers who upload their videos on daily basis and have thousands of subscribers.
But unfortunately, they do not have any idea for optimizing videos, in order to top the search results.
In this blog-post, you can find 10 SEO tips for video content that a normal blogger, without any idea of SEO could implement it.
So let us see them.
1. Create Content Which is Eternal and NOT Time Specific
The first SEO tip is create videos which are going to last forever. It means your videos must not become obsolete after sometime.
Avoid creating videos which are time specific. Although, you can create time specific videos but for SEO you need to have some evergreen videos.
Videos those are able to suck traffic for a long period of time. Google loves videos with high views and for getting high views you need to create videos which are eternal.
2. Proper Keyword Research for Creating Title and Elaborate Description
Next SEO tip would be a brief keyword research for creating right title and elaborate description. Let us first talk about titles.
Title of a video that you are uploading or posting is very important. The first thing that search engine bot or crawler would look is the title of a video.
Title is important for not just videos but for articles or any other type of content too. The first thing that a search engine identifies is the title.
Hence, create titles which are closely related to keywords, you have researched. A good keyword research must cover all the content of your video.
Next is description of the video. The longer the description the better it is. So while writing a description insert main keywords that you previously used in creating title.
This tip is an old one but very important even now.
3. Uploading or Hosting Your Videos on Right Platform
If you are seriously into video blogging and upload videos on regular basis then you need to choose a right hosting platform.
You can upload videos on your website. However for a search engine it is very difficult to locate your new website.
Hence, a smart SEO tip would be uploading your videos on the most popular platforms like YouTube, DailyMotion etc.
I personally recommend you to choose YouTube for uploading videos. It is because Google loves ranking or indexing videos from YouTube. This is for sure.
4. Categorize Your Videos Using Playlist
The fourth SEO tip for videos would be categorizing it using a playlist. If you’re using YouTube then you can upload videos in different categories.
A Search engine finds it very easy to search videos categorized in a right order.
So, for ranking in search engines categorize your videos using playlist.
5. Right Keywords for Targeting Video Tags, Alt Tag and Meta Description
Now this is an old trick. Use as much as video tags which are related to the keywords for your content. Include are possible keywords, long tail and short tail while tagging videos.
Similarly focus on alt tag of the video. It is recommended to use the title of the video in alt tag.
Moreover, fill Meta descriptions with all possible keywords in your niche.
If you have video tags, alt tag and Meta description for a video then search engine will quickly locate your video.
6. Create Video Sitemap and Submit
Do not forget to create sitemap for your videos.
Google and other search engine bot look for sitemap of blogs and even videos. It makes easy for them to climb your website.
Therefore create an XML sitemap especially formatted for videos and submit it to Google’s webmaster tool.
Search engine would quickly index your videos.
7. Outbound Links – Send Traffic to other Videos, Channels or Websites
Search engines like when someone sends traffic to other websites, especially Google.
If your video can send a fair amount of traffic to other videos, channels or websites through an URL link then your videos will be easily picked up by Google search engine.
Normally, we call this method as giving outbound links. So be generous in sending traffic to others.
8. Get People to Like, Favorite and Share Your Videos around the Social Media
Now the eighth SEO tip for your videos would be get it “liked” or “Favorite” by as many as visitors.
Google or any other search engine would automatically rank your videos if it is popular and liked by people on the social media.
In fact, for any type of content, Google prefer what people are saying about it. If your video is watched by people all over the internet then Google will be very happy to index it.
9. Get as Much as Comments on Each Video and Answer First Few
Generating comments, reaction and debate is always good for SEO. If your videos can do it then search engine would notice it very quickly.
I recommend you to even comment or answer some of them below your videos.
Your videos must remain active for a long period of time. Therefore, comment regularly and interact with the visitors.
Search engine would find it very easily.
10. Create as Much as Good Content on Regular Basis
Last but not the least video SEO tip would be creating good content on daily basis.
Your content should be powerful enough to attract a lot of visitors. You can create “How To” videos which help people in solving their problems.
Your videos should be useful and popular among people. If you have thousands of subscribers then Google would consider you as an authority on a particular topic.
So it will index every time whenever you upload a new video. Create good content consistently.
Finally, these were 10 video SEO tips for vloggers. These are very easy to learn and implement.
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Great tips. It’s pretty easy to get caught up in the latest news and start acting like a reporter for CNN instaed of making content that won’t be useless in a few days.